Transforming a product experience with a branding emphasis

Challenge

iSAM is a cloud-based platform that provides a clean and intuitive framework for efficient resource allocation and management, streamlining operations and reducing costs for businesses of all sizes. We were tasked with developing a new product experience to help iSAM stand out while reducing the cognitive load for users while using the product.

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Our approach

• Recognition - Before anything else, we invested in developing a lightweight but impactful brand identity for iSAM as a solid foundation for growth.
• Streamlined interactions - We set out to remove unnecessary interactions to simplify workflows based on user feedback.
• Infused interface - To help better communicate the brand messaging, we brought our experience with effective graphic design to the visual interface.

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Solution highlights

Working closely with iSAM stakeholders, we delivered a revamped product experience optimized for brand recognition and user engagement.

Clear identity

The simple visual identity aimed to enable fast read and plenty of options for customization and data visualization for client users.

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Modular data display and management

It is essential to help keep data elegant for iSAM. With thorough analysis of taxonomy and governance requirements, we developed a dynamic collection of modules to present and manage data.

Learn more about how we do everything

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Energetic visual experience

With best practices and our insights with effective graphic design, we created an interface system that handles large amounts of information elegantly while helping users stay focused on the tasks at hand.

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